Purpose, Vision, Mission, and Values
Our Purpose: To recognize our defenders for their selfless service on behalf of our country and community by extending exclusive discounts on products, services, and other opportunities.
Our Vision: An America that is fully committed to our active military, veterans and first responders, establishing a sense of honor, respect, and support for those who have served, are currently serving and those who will serve in the future.
Our Mission: To develop a national network of businesses and organizations that recognize our Defenders service by extending discounts and other promotional offerings on products, services, and opportunities that will support and enhance the lives of our Active Military, Veterans, and First Responders.
- Honesty and Integrity
- Honoring those who serve our nation and communities
- Respect for those who defend us and who have sacrificed so much to protect the freedoms we enjoy